Milan Cortina 2026 mascot: The story of the two ice hearts that tell the future

The Olympics and Paralympics are not just about sports, medals and records: they are also about emotion, symbols and identity. And among them, the mascot occupy a special place. For Milan Cortina 2026, the baton of the Olympic tale has been entrusted to two characters as simple as they are powerful: Tina and Milo, two hearts of ice who represent the soul of the Italian Games.

Who designed the mascots for Milan Cortina 2026?

The great special feature of the 2026 mascots is that. Were not born in a creative advertising studio, but they are the result of a collective idea, born among the school benches. The project was developed through a national competition sponsored by the Ministry of Education, University and Research, involving more than 1,600 Italian schools. The winner was theSabin Comprehensive Institute of Segrate, in the province of Milan, with an idea that is as original as it is symbolic: Two ice hearts come to life to tell the values of sports.

The concept was then graphically transformed by the agency Landor & Fitch, which kept true to the spirit of the school project, preserving the simplicity of the lines, the vitality of the colors and the universal message.

Who are Tina and Milo?

  • Tina, mascot of the Olympic Games, is energetic, dynamic, dreamy. She represents ice that becomes movement, speed, determination.
  • Milo, mascot of the Paralympics, it is reflective, tenacious, inclusive. It is ice that transforms into resilience, focus and hope.

Both arise from ice fragments that come to life through the energy of sports and youth. Their colors are inspired by Italian landscapes: snow-capped mountains, alpine lakes and clear northern skies.

What is the purpose of Olympic mascots?

Mascots are not just "cute puppets," but ambassadors of Olympic values: They represent the joy, friendship, peace, and universality of sports. They speak to children, but also to adults, families, distant spectators, and those who view the Olympics as a time of global togetherness.

Tina and Milo were also designed for digital interaction, with animated versions, social content, stickers, filters, gadgets, and even a narrative voice in promotional videos. In addition, they are central to the teaching activities promoted by the Organizing Committee for Italian schools.

Trivia about Milan Cortina 2026 mascots.

  • They are the first Olympic mascots designed by students and selected through a national participatory process.
  • The heart of ice is a symbol of duality: strength and fragility, movement and reflection.
  • Mascots will have a dedicated app where they will interact with the audience through quizzes, games and augmented reality content.
  • Each mascot wears a colorful scarf symbolizing the link between the two souls of the Games: Olympic and Paralympic.
  • Mascots are also featured in a international educational campaign, which tells the value of inclusion through animated fairy tales.

A message for the future Tina and Milo are not just mascots: they are messengers of an Italy that dreams and welcomes, which looks to the future with enthusiasm and awareness. In a world where every gesture has a greater meaning, the mascots of the 2026 Games carry with them the hope that Sports can unite, inspire and build bridges between generations and cultures.

On this page
Social
Latest articles
Continue reading